Charnika P. Elliott

Life coach, author and entreprenuer

Charnika P. Elliott

We were excited to have partnered with founder/author Charnika P. Elliott as she launched her website and new book, Silence of the Womb. She wanted to create a brand that resembles her – professional, relatable and impactful.

CharnikaPElliott.com is a much more than your average counseling website. It provides an online presence that supports clients on and offline.  Check out her product line of books, apparel and more!

Target and challenge

In this project, we needed to design a brand that would display how Charnika supports the community by showcasing her many talents.

A few takeaways were to create online store to sell merchandise, enable a booking service for client consultations and speaking engagements.

Main Screen

The home page displayed the services offered and as well as merchandise.

Color Palette

For creating something fresh and new

She knew she wanted to carry this feel into this new venture, while tweaking a few details in order to create a look that was unique to this new business. We substituted the blue in her original palette for a vivid purple to give a solid and grounded look to this new brand while maintaining all typography and overall design.










Below are the fonts used for the website.



Baskerville Italic

Times New Roman


I worked on this project as a UX Designer / Developer.

Main areas of responsibility:
-UX analysis (flows and persona)
-Design (website and branding)
-Lo-fi prototyping (basic flow and interactions)
-Development (WordPress website, E-Commerce)

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