The Method to our Madness. At 578 Media Group, we're problem solvers. We enjoy tackling the most intricate interactive and marketing issues. By using our broad range of services and extensive professional background, we're always finding creative ways to fulfill our client's business needs.

Definition

This is the crucial first step that dictates the entire project. A series of questions help us determine your goals for the website project, so that we can focus the rest of our process on meeting those goals.

  • Is your website a sales tool, a storefront, or a digital business card?
  • Who is your target audience?
  • How will you measure success?
  • In what time frame do you wish to achieve your goal?
Research
Analysis and definition of your goals, objectives, constraints, & strategy.

Planning
With your input, a detailed Project Plan is written & refined. The scope of work is broken down into its components and milestones for completion are created. Individual components are assigned to specific team members with time and resource allocation being scheduled.

Design

Graphic & Usability Design
Presentation of design concepts for your review & approval.

HTML Cut & Code
Your site’s designed pages are systematically dissected and coded to create Web pages.

Development

Programming
Technology is integrated into the pages to produce your site’s dynamic functionality. (Develop content management systems, ecommerce development, flash animation, etc.)

Insertion of text and other media (i.e. mp3, video, etc.)

Deploy

A Beta Site is set up to test the performance of your website. Resulting changes are made. (i.e. demo.company.com)

Testing
This phase maybe the most important stage on our process. Essentially we try to break the website. That way once the site is live we won't have to invest more time in troubleshooting. Our focus is to do it right from the start to eliminate any future headaches. We test to ensure browser captibility, security, screen resolution, & much more.

Launch
After performance testing and any changes that might result your site will go live on the internet.

Maintenance & Support

578 Media Group, Inc. provides our clients with outstanding service options including:

  • Site maintenance & Updates
  • Hosting
  • Search Engine Marketing & Optimization